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SKIPPY PEANUT BUTTER

Problem

Sales of Skippy peanut butter have slowed down in the last year, with a lack of people knowing it's readily available in UK supermarkets.

Skippy have used characterised peanuts in the past for advertising material, so how can we modernise it for the digital age?

INSIGHT

SOLUTION

The Peanutsons. A family of animated American peanuts experiencing the UK and getting into annoying situations for social media videos.

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